Jim MacInnes, CEO of Crystal Mountain Resort, in Benzie County, Michigan.
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What are the impacts of warmer winters on the people, culture, and business of Michigan—and what we must do now to slow global warming? Jim is among the best people in the nation to explore this topic because prior to running a ski resort he was an electric power engineer working with some of the nation’s largest electric utilities. Crystal Mountain is a 1500-acre four-season resort near Traverse City, Michigan. The resort employs up to 650 people and offers skiing, golfing, fine dining, meetings and conferences, spa services, and accommodations for over 1,600 guests. Photo by Jesse David Green.
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